Social Media Expert/Copywriter Required

Social Media Expert/Copywriter Required

Job Description��

Plumul requires a full-time Social Media Marketing Expert/ Copywriter to join our marketing team and enrich our client’s digital presence. The responsibilities will include enhancing the client’s social media presence, managing social media account, liaison with strategy & visual team, communication and give direction to the design team, social media community management. Conduct thorough research on industry-related topics, generating ideas for new content types. In-depth understanding of all social media platforms is essential, excellent communication is a big part of the job. ��Knowledge of the following courses/tools are essential:-

-Facebook Blueprint
-Google Adwords fundamental
-Facebook Audience Insights
-Google Keyword Planner

Job Responsibilities

-Liaison with Head of marketing strategy, to create marketing campaigns, content idea, budget planning, and implementation schedules.
-Promote the brand’s products and services on various social media channels.
-Communicate and give direction to Graphic designers
-Optimise company pages with each social media platform to increase the company’s social content visibility.
-Achieve audience engagement, website traffic, and revenue by exploiting all digital marketing aspects of social media marketing roadmap.
-Research industry-related topics (combining online sources, interviews and studies)
-Write clear marketing copy to promote our products/services
-Proofread and edit blog posts before publication
-Coordinate with design team
-Conduct simple keyword research and use SEO guidelines to increase web traffic
-Promote content on social media
-Identify customers’ needs and gaps in our content and recommend new topics
-Ensure all-around consistency (style, fonts, images and tone)
-Update website content as needed
-Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.

�Job Specification�

-Position: Social Media Expert
-Salary: 65000 to 75000
-This is a full-time Office based job, Location: DHA Lahore, –Time: 12:00 am to 8:00 pm
-Bachelors Degree Marketing Media, Journalism or related field
-Experience 3-5 years in similar capacity
-Understanding of graphic design tools (Photoshop, Illustrator, and Adobe Suite)
-Proven work experience as a copywriter or similar role
-Portfolio of social media pages managed
-Excellent writing and editing skills in English
-Hands-on experience with Content Management Systems (e.g. WordPress)
-Must have an excellent understanding of branding, design, & professional communication
-Must be able to meet tight deadlines, manage multiple tasks.
-USA based communication as per need.
-Should be self-motivated with a “can do” attitude, does not require spoon feeding! Can take initiatives and is creative and can come up with out of the box ideas!��

Portfolio links are mandatory with CV, kindly forward to shahzeb@plumul.com

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