Key Responsibilities:
✅ Develop and execute comprehensive digital marketing strategies across various platforms.
✅ Manage and grow the company’s presence on social media channels (Facebook, LinkedIn, Instagram, Twitter, etc.).
✅ Create and curate engaging content (text, images, videos) tailored to each platform.
✅ Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads) to drive traffic and conversions.
✅ Monitor, analyze, and report on key performance metrics to optimize campaigns.
✅ Implement SEO and SEM strategies to enhance search rankings and online visibility.
✅ Stay updated with the latest digital marketing trends, tools, and best practices.
✅ Collaborate with the content and design teams to ensure brand consistency and effective messaging.
Requirements:
✔ Bachelor's degree in Marketing, Business, Communications, or a related field.
✔ Proven experience (2+ years) in digital marketing, social media management, or online advertising.
✔ Strong understanding of SEO, SEM, Google Analytics, and social media analytics.
✔ Experience with email marketing, content marketing, and influencer outreach is a plus.
✔ Excellent copywriting and communication skills.
✔ Ability to work independently and handle multiple projects efficiently.