Job Description
We are looking for an experienced E-commerce SEO Content Writer who excels in creating SEO-optimized, persuasive, and high-quality content for e-commerce websites. This position requires a deep understanding of SEO best practices and a passion for writing compelling product descriptions, category pages, blog posts, and landing pages. The ideal candidate will have experience in writing for e-commerce platforms and will contribute to improving rankings, increasing organic traffic, and driving conversions.
Key Responsibilities:
- Write SEO-optimized product descriptions, category pages, and landing pages that are aligned with customer search intent and business goals.
- Conduct keyword research and integrate relevant keywords into the content naturally and effectively.
- Collaborate with the SEO team to optimize existing content and ensure best practices are followed for on-page SEO.
- Develop creative blog posts and articles that align with both user needs and SEO goals, contributing to inbound marketing strategies.
- Monitor and analyze content performance using analytics tools, adjusting strategies to improve rankings and engagement.
- Ensure all content is engaging, easy to read, and aligned with the brand voice, while maintaining a strong focus on customer satisfaction.
- Stay updated on the latest SEO trends, e-commerce best practices, and industry developments to continually improve content strategies.
- Assist in the creation of email marketing content and social media posts when required.
Required Qualifications:
- Proven experience as an SEO content writer, specifically for e-commerce websites.
- Strong understanding of on-page and off-page SEO, keyword research tools (like Google Analytics, SEMrush, Ahrefs), and SEO optimization techniques.
- Exceptional writing, editing, and proofreading skills, with the ability to create content that is both SEO-friendly and reader-focused.
- Familiarity with CMS platforms such as WordPress or Shopify.
- Ability to write clear, compelling, and grammatically correct copy under tight deadlines.
- Strong attention to detail, with a passion for ensuring content accuracy and quality.
- Excellent communication and collaboration skills.
Preferred Qualifications:
- Experience in writing for a variety of e-commerce industries (e.g., fashion, tech, beauty).
- Familiarity with content management tools (e.g., WordPress, Shopify).
- Understanding of HTML/CSS for content formatting.
- Knowledge of A/B testing for content optimization.