Job Description
DMOOSE Enterprises Inc. started it's operations in 2017 as a health and fitness oriented brand and since then there has not been any stopping. It is a USA based Company selling gym equipments and health supplements on Amazon and Shopify. We are expanding every now and then and hence shortly we will be launching our own gym apparel range.
For more information please checkout our website:
www.dmoose.com
Amazon link:
https://www.amazon.com/stores/DMOOSE/DMOOSE/page/A8118EE4-EDE8-41F3-85DF-894BB6119582
KEY RESPONSIBILITIES:
- The candidate must be related to the health and fitness industry himself/herself.
- Develop content calendar, owning scheduling / publishing of daily content per channel
- Partner closely with our Co-Founder and CEO for relevant content and storytelling moments (try-ons, brand stories, thought leadership, collaborations, etc.)
- Act as channel owner for all social media channels within the organic ecosystem
- Create campaign plans for business and marketing priorities, including product launches, seasonal brand campaigns and key cultural moments
- Write creative briefs that give clear direction to our internal copy and design team, as well as agencies or external vendors
- Participate in seasonal asset planning to ensure that unique content needs / opportunities for social are captured
- Create and curate content, including photos, made-for-social graphics, post copy, video, UGC content, and more
- Play a key role in our influencer marketing efforts, including identifying brand-right influencers, relationship building, reposting content and engaging with influencer posts
- Own weekly / monthly / quarterly reporting on KPIs, including follower growth targets, engagement and traffic
- Own all social listening efforts, including hashtag monitoring, managing social media crises, and identifying real-time marketing opportunities
- Act as the subject matter expect for all content destined for publishing on social
- Guide best practices for our social and conduct and present competitive research to inform our channel strategies.